Boba Tea, But Make It Ikat Tepi! Introducing: The Alley's Newest Drink That'll Make You Say, "Eh, That's So Malaysian!"

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Boba Tea, But Make It Ikat Tepi! Introducing: The Alley's Newest Drink That'll Make You Say, "Eh, That's So Malaysian!"

18-Apr-2022
By Ayunie

As many eagerly await the upcoming Hari Raya festivities, The Alley has announced their very own Ramadan special with a special twist loved by Malaysians. The Alley will be launching their campaign Minum Jangan X Minum on the 21st of April with giveaways, exclusive Raya packets, and The Alley’s Ikat Tepi milk tea for an enjoyable break-fast treat. 


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The Alley’s Ikat Tepi milk tea is a limited-edition Raya milk tea packaging that we usually enjoy as take away from a mamak restaurant but with an upgrade. The Alley is giving their fans a chance to indulge in their favorite milk teas the local way. Alley-ians can choose any drink from The Alley’s milk tea series (except garden milk tea) to break-fast with the limited edition ikat tepi packaging. 


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The Alley‘s Ikat Tepi will not only allow fans to drink their milk tea in the best Malaysian way possible but also refill their milk tea up to three times for free with its fan favourite, Earl Grey Milk Tea. A single purchase of The Alley’s Ikat Tepi can get you a total of four servings to quench your thirst at only RM10.90 to RM12.90 depending on your choice of milk tea.


Fans will also receive a special Raya packet with every purchase of The Alley‘s Ikat Tepi. Each Raya packet contains a special voucher from The Alley such as free ikat tepi refill vouchers, free drink upsize vouchers, free drink vouchers, and more!


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"We are is extremely proud to be launching The Alley's Malaysia's Ramadan campaign, Minum Jangan X Minum. We have set our Ikat Tepi promo from 6:30 pm to 9:30 pm daily to give our fans a milk tea-filled buka puasa. Ramadan is a special time for many across Malaysia and it is a delight for us to share this campaign with all our beloved Muslim friends," said Ng Ching Wai, Chief Executive Officer of The Alley Malaysia. 


| Minum Jangan x Minum Giveaway |


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Apart from that, fans who purchase The Alley's Ikat Tepi can join in the Minum Jangan x Minum giveaway by posting their own ikat tepi milk tea experience on their Instagram Story or Feed, tag @thealley.my and hashtag #MinumJanganXMinum. Ten lucky winners will be walking away with four free drink vouchers, one from each series. Enter the giveaway at any time from the 21st of April till 4th May 2022. 


Head down to any of The Alley outlets across Malaysia and get yourself The Alley's Ikat Tepi of your favourite milk tea. You can purchase it from 6:30pm to 9:30pm daily only in-store starting from the 21st of April till 4th May 2022. The Alley's Ikat Tepi is only available in the cold option.


To get more information about The Alley's Minum Jangan x Minum campaign, stay tuned to The Alley's Malaysia Facebook page and Instagram at @thealley.my.


the alley Minum Jangan x ramadhan campaign Bubble boba tea


Ayunie

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