ICYMI: Elon Musk Claims Twitter Login Requirement To View Tweets & Profiles Are Just 'Temporary'

Mark Zuckerberg's Meta has unleashed its frontal attack on Twitter, the social network controlled by Elon Musk.

On 6th July, Meta's Instagram launched Threads, described as a "text-based conversation app" in about 100 countries. The app is available in Apples App Store for iOS devices and in Google Play for Android. Previously it was in a closed beta test.

"Let's do this. Welcome to Threads." , Zuckerberg wrote in his inaugural post on the app, shared two days ago

"Threads is where communities come together to discuss everything from the topics you care about today to what'll be trending tomorrow, Instagram says in its description of the app. "Whatever it is you're interested in, you can follow and connect directly with your favorite creators and others who love the same things –  or build a loyal following of your own to share your ideas, opinions and creativity with the world."

By launching Threads through Instagram, the new app has a leg up on other would-be Twitter alternatives. For starters, Instagram users can keep the same username on Threads. And, during setup, Threads users can opt to follow the same accounts they already follow on Instagram. Officially, the app is called "Threads, an Instagram app."

Threads lets users share text posts in up to 500 characters, as well as share photos and videos (with a maximum of 5 minutes). Right now, the app doesnt include a direct-messaging feature. According to Meta rep, "We're working on Threads soon being compatible with the open, interoperable social networks that we believe can shape the future of the internet."